The Daily Phoenix

in 2009, The Daily Phoneix, zoniereport
Amount: 
$ 95,000
Location: 
Phoenix, Ariz.
The city of Phoenix debuted a new light rail transit system last winter, changing the physical and social fabric of the city. Now The Daily Phoenix will use print, web and mobile technology to cater to these new commuters, offering news and information, games, social networking features and promotions on a stop-by-stop basis so that they can interact with the city on a more meaningful level.
Winner: 
Aleksandra Chojnacka
Adam Klawonn
Bio: 
Aleksandra Chojnacka received her MBA specializing in strategic marketing from Arizona State University’s W. P. Carey School of Business. Prior to obtaining her MBA, Choinacka worked as an account manager for a digital marketing firm, Acxiom Digital, where she managed email marketing campaigns, online customer acquisitions and various online marketing efforts.
Adam Klawonn, a native of Phoenix, has spent the first part of his career working for metro newspapers and a city magazine. He started ZonieReport.com in 2006 to cover statewide issues in Arizona and previously taught online journalism classes at the Walter Cronkite School of Journalism at Arizona State University.